A step-by-step guide that breaks down every layer of market analysis, plus a bonus chapter on using AI to power smarter, faster market research.
Action steps, curated resources, and thought-provoking questions designed to help you immediately apply what you’ve learned to your own market strategy.
Real-life examples from Liz and Andresa that show exactly how they’ve applied these principles to build portfolios and avoid costly mistakes.
Chapter 1: Understanding the Macro Market
Chapter 2: The Micro Market – Dig Deeper
Chapter 3: Heat Mapping Your Area
Chapter 4: Understanding Market Cycles
Chapter 5: Understanding Invisible Boundaries
Chapter 6: Driving for Dollars and Walking for Dollars
Chapter 7: Profiling Your Market’s Avatar
Chapter 8: How to Stay Ahead of the Curve
Chapter 9: Common Pitfalls Investors Should Avoid
Chapter 10: Leveraging Local Experts and Resources to Shorten the Learning Curve
Bonus Chapter: Using AI to Understand Markets Better